Sunday, March 24, 2019

CCR

          After 7 weeks of working on this project, here's my CCR.  Hope you enjoy!!

Link to YouTube: https://youtu.be/-Sw_K6wCFKU



Friday, March 22, 2019

Short Film: FINAL

          It's done!! After weeks of planning and production, Klaus and I have finally exported our short film.  I'm so happy to see my idea come to life in our short film.  Klaus and I were very meticulous with exporting and watched it around 5 times before exporting to catch any mistakes or to color correct any shots that we missed.  This is our final version, and I can't wait for everyone to see it.


Here is the YouTube link: https://youtu.be/kbThv-fAZYI


Thursday, March 21, 2019

Postcard Advertisement: FINAL

          After Klaus and I made our website, so I was able to add in the QR code to our postcard advertisement.  Klaus and I also both looked over the back of our postcard and fixed spacing issues that we saw.  I'm super happy with how our postcard advertisement and love how it matches every other aspect of our project.  Here it is.




         
          I love the simplicity of the back and how the font matches our website.  We also chose to include the YouTube Red logo on the front and the back so everyone who gets our postcard advertisement knows where to see it if they are not going to a screening of our short film.

Wednesday, March 20, 2019

Website: FINAL

          Since we worked on our website last, I wanted to mention it first.  Our website was mostly inspired by our postcard advertisement, and even features the same picture that is on the back of the postcard on the front page of the website.



          It was also really important that we kept with the same text on all aspects of this project, the short film, the postcard advertisement, and the website.  We also keep with the same colors throughout all three parts.  On our website we include a link to our film, a cast page, a crew page, a page with the summary of our short film, screening times, and reviews with a contact page.  We knew these were all important to include so we included them as separate pages to make the website user friendly. 
This is the link: https://backofbeyondfilm.wixsite.com/mysite

Tuesday, March 19, 2019

Website

           Now that Klaus and I finished our postcard advertisement and our short film, we knew that the website would be our next step.  For our website, we wanted to stick to our colors (blues and greens), as our short film is filmed in nature so we wanted to keep the theme throughout our entire project.  We also wanted to not only have a gallery for all the pictures that we took, we also wanted to feature certain pictures on our website to help the design and make it more visual.  Klaus and I chose this picture as the first thing you see when going on the website.


          We  chose this picture because this is also the picture that we included on the back of our postcard advertisement, and it is a prominent shot in our short film.  All three aspects of this project feature this same picture, giving a sense of unity in our "branding" of our movie.  We also chose to use green as the header of the website, and including the handwriting font that we included in our short film and postcard advertisement.



         On our website, we included 7 different pages that we thought would be beneficial for our consumers to be accessible to.  Again, all of the subheadings for each page are using the handwriting font that is used throughout the entire project.  Klaus and I also made sure to include a cast and a crew page with pictures and descriptions of everyone who helped worked on the film.



Friday, March 15, 2019

Distribution

          Now that our short film is pretty much done and edited, Klaus and I started to think about how we want to distribute it.  I started to research short films and where they usually go after being premiered at a film festival.  According to The Beat, short films were usually uploaded to YouTube for people to watch for free, but nowadays there a much easier ways to distribute your film.  There are three different ways to distribute your film: transactional (like iTunes), subscription (like Netflix, Amazon Prime, Hulu), and Advertising (like on YouTube).  Subscriptions have become increasingly more popular, with many companies beginning to make their own (like CBS All Access, HBO Go).  YouTube Red was officially announced on October 21, 2015 and has grown increasingly popular.  YouTube itself is describes as "Watch new original series and movies".  Since this subscription service is so new and very accessible (with YouTube offering its customers to try it for free for 1 month) we knew it would be an easy way to distribute our short film.  We also decided on YouTube Red because they are beginning to come out with a lot of series, so we knew a short film being released through YouTube Red would be different for the subscription service.  To follow the conventions of a video being release through YouTube Red, we included the original series intro in our short film.  We think this is the best decision for our short film and how to make it as accessible as possible to different audiences.


Wilson, Rachel. “How to Distribute Your Short Film in Today's Online Marketplace.” The Beat: A Blog by PremiumBeat, Shutterstock Premium Beat, 23 May 2018, www.premiumbeat.com/blog/distribute-short-film-online/.

CCR

          After 7 weeks of working on this project, here's my CCR.  Hope you enjoy!! Link to YouTube:  https://youtu.be/-Sw_K6wCFKU